Aura Art is India's leading Integrated Art House, which is developing the platforms / verticals listed below, to catalyse the orderly growth of the Indian art market and to assist the following stakeholders to build, manage and exit their collections and those of their clients - collectors, family offices, architects, interior designers, developers, government, insurance intermediaries, artists, galleries, museums and other institutions (including palaces, temples, religious and spiritual organisations etc):
• Art Promotion: have collected and promoted choicest works of artists of calibre, through nearly 60 shows / events over the last 15 years, across the country.
• Art Marketplace: developed India's leading online marketplace for curated fine art
and commissioning sculptures, with advanced filters / search functionalities: www.auraart.in
• Art Infrastructure Solutions: a one-stop-shop for offering the following key services to all stakeholders at www.artinfrasolutions.com:
Documenting Collection
Art Collection Management Tool
Tagging Artworks
Valuation
Art Insurance Advisory
Conservation and Restoration
Warehousing and Trusteeship
Training and Workshops
Strategy for NFT, CSR etc
• Thought Leadership: developing research framework and standards for the industry, including:
path breaking publications:
– on “The science behind valuing art” (December 2017) and “ArTax: Managing tax risks of artworks” (August 2018) with Ernst & Young;
– on “ArtIP: Art of creating Intellectual Property” with ILA (August 2019);
– on “ArTrends: drawing the uptrend in Indian Art” (October 2019), the “ArTrends: Golden Bird soars again” (April 2020);
– on “Art Insurance” (December 2021).
IIMA-AuraArt Indian Art Index (IAIAI), the first of its kind Art Index for Indian Art, based on hedonic pricing model, alongwith Indian Institute of Management Ahmedabad (IIMA).